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A/B Testing Gravity Forms & Mailchimp
The Matt Report will be getting a minor facelift soon to accommodate the Pro membership portion. Instead of landing on the homepage and seeing the blog roll, the visitor will be presented with a unique landing page with a few new options. I’ll be using the Gravity Forms plugin and the Mailchimp addon to connect…
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Kill your (inner) critic
We’re jumping into 2014 with a fresh start and dropping all that nasty baggage. Except for you or them, the critic. You know who she is — she’s the internal voice. The critic that follows us around wherever we go. It doesn’t like the choices we make or the direction we’re heading in. Creeping around the corner at…
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Blog small or go home
And just like that, it’s day 2 of your blogging daily new year’s resolution. What were your first two posts about? Were they epic and attractive to a swath of your Twitter followers? I want to help kickstart the promise you just made to yourself and your audience with a bit of advice: Blog small…
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My 3 keywords for 2014
If you’re like me, it’s hard to sum up all of the little things you’re striving for in the new year. It’s all the same rhetoric to us: Lose weight Save money Have “me” time Be more organized I’ve always tried to approach every challenge, task, or situation from a 30-thousand foot view to find…
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Top 10 Podcast Episodes of 2013
As I promised yesterday, here’s the list of the top Matt Report episodes and interviews of 2013. If you’re just finding out about my show this will serve as a great starting point for you. I’ve been lucky enough to talk to some seriously smart people in the WordPress world as they allowed me to…
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Top 10 blog posts of 2013
It’s that time of year again where all the top “blah blah blah” come out — so did you think I was just going to sit out on the fun? I’ve scoured through my JetPack stats, Google analytics and all of the great big data here on The Matt Report to come up with my…
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6 Killer market validation tips
Yesterday I posted 4 tips for content marketing and today I want to followup with how you can get instant market validation while that audience grows. Arguably, the methods I mention in that article will help you validate your idea with the audience on the respective channels — but even that could be a slow…
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4 Content marketing tips for startups
During a pre-sale call for my consulting service, a client asked me if I did content marketing “campaigns.” Now there are PPC campaigns, impression campaigns, and even some podcasting could be looked at as a campaign — but not your overall content marketing. Here’s why: If you’re looking at content creation as as this thing you…
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Launching WP Mentor
Recently I made a post about becoming a WordPress mentor and the feedback has been really great so far. With that, I figured why not give this little initiative it’s own home? I know a lot of us are super helpful on Twitter and in the .org forums, but perhaps we can move the needle…