Category: SEO
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A/B Testing Gravity Forms & Mailchimp
The Matt Report will be getting a minor facelift soon to accommodate the Pro membership portion. Instead of landing on the homepage and seeing the blog roll, the visitor will be presented with a unique landing page with a few new options. I’ll be using the Gravity Forms plugin and the Mailchimp addon to connect…
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Google Analytics Slams SEO. Hides Organic Keywords.
Uh, what the hell? So in an effort to make search more secure, Google is really dropping a bomb on SEO. As internet entrepreneurs we really live and die by our Google Analytics reports. We want to track the keywords people use to find us and the referring websites that sent them here. We all…
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3 Ideas For Planning Better Call To Action
I’m working on a new project that has a ton of potential call-to-action areas. We want to get visitors to contact for a free consultation, sign up for their newsletters to stay informed, register for live events to meet and greet and lastly connect via social media to stay in touch. Normally, I have to…
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What The Hell Is Wrong With You People?
I was thinking of skipping this article until after the new year. You know, holiday niceties and all. I can’t. What the hell is wrong with you people advertising in traditional media? I’m looking at the most popular local magazine that covers my region. I’m flipping through the magazine, noticing the ad ridden pages. More than usual.…
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Blogging 101: Pulling The Plug. The Effects of NOT Blogging
Last week I pulled the plug on my site to prove a point. Ok, I didn’t REALLY pull the plug. I’m reading Made to Stick by Chip and Dan Heath. In the book they refer to a set of doctors who were trying to prove their credibility. The doctors were trying to prove that ulcers…
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3 Useful Blogging Articles to Enjoy on Columbus Day
Looking for some light reading on Columbus Day? Here is a recap on some of the Blogging 101 tips from the last month. If you’re a Web Professional or part-time blogger you may benefit from these 3 fundamental articles. <!–more–> How long does SEO take to work? A quick case study of how fast your…