Matt, Author at Matt Report

Pricing WordPress projects

Aug 26, 2019

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by

in Blog, Business, Clients, Freelancers, Interview, Work/Life

The art of pricing your WordPress freelance projects is forever in motion. I guess that’s why it’s an art, you spend months crafting a new pitch or approach, and when seasons change, you start from a new blank canvas. Continuously unearthing new ways to position yourself and your projects to the right set of customers.

Watching a $4,000 launch day fade away

Aug 14, 2019

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by

Matt

in Business, Interview, Marketing, Startups

In part 3 of my journey into digital product sales, I share the experiences of launching Conductor to $4,000 in sales on day one, only to watch it slowly plateau and fall short to bigger trends in the market.

Biggest lesson learned with $15k in seed funding

Aug 5, 2019

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by

Matt

in Blog, Business, Interview, Startups, Work/Life

Did you know I started Dropbox before Dropbox was — Dropbox?

Creating products that empower users

Jul 29, 2019

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by

Matt

in Blog, Business, Interview, Startups, Work/Life

Five years ago we launched Conductor plugin, our very first commercial WordPress plugin, and one that (in my opinion) was too far ahead of its time. We were creating an alternative to the (then) clumsy page builder space, with an altruistic flare for “doing things the WordPress way.” Something that became more of a hindrance…

Dare to run a WordPress support business like WP Buffs?

Jun 13, 2019

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by

Matt

in Freelancers, Interview, Marketing, Work/Life

Authenticity and that digital handshake is such a hard formula for companies to get right these days. All too often I see content or marketing campaigns treated as, well, campaigns.

Automattic’s Happy Tools w/ Matt Wondra

May 30, 2019

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by

Matt

in Business, Interview, Startups

If you haven’t heard, Automattic is embarking on a new challenge to make remote work easier for small teams and organizations. They’re starting with a tool called Happy Schedule, part of a larger suite aptly named, Happy Tools.

Marieke van de Rakt CEO of Yoast

May 22, 2019

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by

Matt

in Business, Interview, Startups, Work/Life

The Yoast plugin is arguably one of the first plugins most WordPress site owners install once they get up and running. I know it’s been a staple for the small business websites I’ve consulted on over the course of many years.

What’s next for the largest page builder on the planet

May 9, 2019

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by

Matt

in Business, Interview, Work/Life

Can you imagine a world where you set out to create a product that becomes so popular, that — according to today’s guest — it powers 4% of the internet?