Authenticity and that digital handshake is such a hard formula for companies to get right these days. All too often I see content or marketing campaigns treated as, well, campaigns.Continue Reading
Can you imagine a world where you set out to create a product that becomes so popular, that — according to today’s guest — it powers 4% of the internet?Continue Reading
I normally ignore cold outreach requests to be on my show.
I’ve written about being a great podcast guest, recorded a video about it, and ranted on the topic before. Coincidently, here was Jeff Large reaching out to be on my show right around the time I published the rant video. Boy was he in for a surprise!
I have a love/hate relationship with creating content for YouTube.
Creating a video, even a talking head video, can be super time-consuming. As a perfectionist who sucks at creativity, it’s one of those things where uploading a video can be awful satisfying or just plain awful. On top of that, YouTube viewers are always hungry for more content which makes getting a video out even once a week, a challenging task.
No pain, no gain, right?