WordPress implementers, the webmasters or site builders in our community, were placed back into the spotlight as I read through Mark Uraines post, Care and Influence: A theory about the WordPress community. I’m convinced Tom McFarlins post, WordPress Developers: Clarifying the title, remains the best definition for these two competing roles in our community —…

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I’m delighted to interview longtime WordPress podcaster and friend of the show, Jonathan Denwood of WP-Tonic fame. I admire Jonathan’s approach to doing business, that of becoming a story teller (or broadcaster) to hold an engaged audience. There’s no other sorcery or growth hacks involved, just good old fashioned digital boots on the ground. These…

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It only took half a decade to get my good friend Vova Feldman on to the show, and like most things in life, it was worth the wait. As the founder of Freemius, a platform that helps WordPress software developers monetize their product, Vova has a bird’s-eye view of the changing economy in our space.…

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In part 3 of my journey into digital product sales, I share the experiences of launching Conductor to $4,000 in sales on day one, only to watch it slowly plateau and fall short to bigger trends in the market.

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