Category: Freelancers
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Pivoting a membership website during a pandemic
If you thought running a membership website was easy, try throwing a global pandemic into the mix. Jason Resnick joins us today to talk about the upcoming re-launch of his membership as so many of his customers were impacted by the shift in their own clients. There’s a particular grit that comes with doing business…
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Get yourself a better agency process w/ David Darke
When it comes to being profitable, nothing beats a fine-tuned process. As I grew my agency, some 15 years ago, the first thing I looked into was a process kit by friend of the show, Jose Caballer. David Darke joins the airwaves today to tell us about his unique process to connecting with clients over…
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Launching products like he’s in the Matrix w/ Iain Poulson
I’ll give you a second to read today’s show title… That’s how I felt talking to Iain Poulson. Like, this dude is Neo, from the Matrix. How does one person launch and maintain so many products and still have time for everything else? We’ll dive into that in today’s episode and much more! Here are…
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Marketing your WordPress business
I recently shared a talk about marketing your WordPress service or business at the London WordPress meetup. Dan Maby, former guest of the show, invited me on share my idea around marketing for today’s WordPress business builders. Of course this is a topic near and dear to my heart, with a spin you might not…
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Rachel Di Martino on streamlining agency services w/ WordPress
I came across a tweet by the team over at GiveWP sharing Rachel’s message about spinning up a WordPress site in a weekend, which enabled her client to raise $12k in donations. That was enough for me to reach out and invite her on the show to talk about how all of that came together.…
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Big Orange Heart, re-branding wellbeing & mental health
I can’t believe it was nearly a year and a half ago when Dany Maby appeared on the podcast to talk about his charitable cause for supporting wellbeing and mental health in the WordPress space. Today he’s back to discuss how the organization has re-branded itself to Big Organge Heart, as a way to reach…
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Transition from client services to selling digital product
I don’t know about you, but I love a good “started from the back of a van and built an empire” story. That’s how Vito Peleg started his agency business many years ago while touring with his band. Today, he’s the founder of WP Feedback, a great tool for supporting WordPress users. Here’s just a…
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Sales Automation and Startups w/ Sean Tierney
Working and learning from Sean during his time at Pagely was a real blessing for me. It’s hard to teach an old dog new tricks, but Sean has a way of solving challenges through methods that would never occur to me. His approach to automating and systemizing the pre-sales process was an experience that transcends…
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Pricing WordPress projects
The art of pricing your WordPress freelance projects is forever in motion. I guess that’s why it’s an art, you spend months crafting a new pitch or approach, and when seasons change, you start from a new blank canvas. Continuously unearthing new ways to position yourself and your projects to the right set of customers.