Tom McFarlin: How to make a living and find success using WordPress


Some of us love what we do and some of us do not.

Tom McFarlin joined me to talk about building his WordPress freelance career. He’s a partner at 8bit and co-creator of  The Standard Theme. He works with a wide range of clients and considers himself successful in doing so.

It’s not because of the money he makes – but that he loves what he does.

I was delighted to have Tom on and share his experiences with us. Let’s sit back and watch this amazing interview!

Tom McFarlin on WordPress freelancing, building a team, and doing what you love

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Matt Report - A WordPress podcast for digital business owners
Tom McFarlin: How to make a living and find success using WordPress

The journey

Here’s what I love about Tom’s journey: it’s authentic.

There was no master plan or cunning strategy. It was hard work, making connections, and building a product that someone loves that brought him his success.

Tom has a lot of different identities online. From his freelancing portfolio, working with 8bit, to downloadable themes. He keeps this all organized using exceptional time management skills. He shares some of his tips with us in the video.

Building a team via networking

And we’re not talking LinkedIN.

Tom has been involved with the WordPress community since he started coding plugins. He also shares that getting involved with others and putting your work out as soon as you can is one of the best steps a young freelancer can do. It was by taking these steps, Tom was noticed from others in the community and how the guys at 8bit brought him in.

What did you think?

Episode #4 in the can!

What do you think so far? I’m still working on the technicalities and interview questions as we move along. Want different questions? Shorter interviews? Let me know in the comments!

Listen to this Episode


  1. scottsousa on December 11, 2012 at 1:13 pm

    I think the video was great and the entire series is very informative! Keep up the good work Matt!

  2. enginethemes on December 11, 2012 at 10:08 pm

    Hi Tom,
    For me, it was a interesting interview b/w both of you guys. Conversation was really open and natural.

    Thanks Matt, nice work.

    • Matt Medeiros on December 13, 2012 at 9:33 am

      Thanks for stopping by and commenting – really appreciate it! 

      It was a great conversation, Tom is a great guy.

  3. Michael Musgrove on February 18, 2013 at 1:08 am

    Very enlightening talk/interview. Tom knows his stuff, for sure. Thanks for sharing!

  4. […] of you who know Matt Medeiros, you know that he’s the guy behind The Matt Report (which I was on a couple of of months ago) and also the guy behind a new show: This Week in […]

  5. John on August 12, 2013 at 10:01 pm

    Awesome interview Matt. I work in Australia as a WordPress developer and online business developer. I always like to hear another perspective and success story where people make a living from WordPress.

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