In part one of connecting the dot’s of web marketing series, we discussed building a foundation. Today we talk about building your hub. Recently, we mapped out the foundation of our online business. Sketched out major features and functions we plan to implement then cut out anything that could hold us back from agile marketing.… Continue Reading »
As small business web marketing consultants, we wear a lot of hats. We are our client’s design team, social media expert, SEO guru, and overall go-to marketing consultant. If you’re doing the following for clients, I encourage you to take the survey: Designing or developing small business websites Consulting on social media strategy Providing core… Continue Reading »
Are you planning to launch a new blog or website soon? If so, you may find the techniques to increase your traffic, e-mail list, and social media following all without a blog very useful. That’s right. Without. Even. Having. A. Blog. Jonathan Morrow is announcing his new blog over on Copyblogger to help guide folks in… Continue Reading »
I was having an interesting discussion with my Father the other day. We were discussing the topic of offering too much. Being involved in multiple business models. Spreading ourselves thin. In other words, we have many buckets of revenue. My father has been in business for over 40 years running his own dealership, sporting goods… Continue Reading »
Chris Brogan is back at it again. Pissing people off by releasing a new book, Google+ for Business: How Google’s Social Network Changes Everything (aff. link) If you don’t know Chris, he’s a pioneer of a business model that has really taken off in the last few years. Selling knowledge. “People have been doing it for… Continue Reading »
Struggling with your digital media efforts? Don’t even know what the phrase means? That’s OK – this list might help you see some of the things you are missing. If you already acknowledge the majority of this list, then you’re on the right path. The following list are possible issues you might be faced with.… Continue Reading »
You have you’re idea and now it’s time to put it to work. Ideas are a dime a dozen, it’s the execution of the ideas that really matter. It’s easy to publish yourself on the web. It’s easy to get a website or create a Facebook page. It’s easy to start writing blog posts and… Continue Reading »
An odd thing happened the other day when someone asked me what I did for a living. It’s a loaded question, but when I was done rambling about my small business consulting practices and digital media studio services I also said I was a blogger. Really? Am I really a blogger? I’ve been blogging for about… Continue Reading »
