I was having an interesting discussion with my Father the other day.
We were discussing the topic of offering too much. Being involved in multiple business models. Spreading ourselves thin.
In other words, we have many buckets of revenue.
My father has been in business for over 40 years running his own dealership, sporting goods stores, and other various small business. He knows a thing or two about getting off the ground. He made an excellent point that I think needs to be understood in 2011:
Part time job’s have a new meaning.
We generate income with parts of other jobs or business model’s.
In 2011, especially in the entrepreneur scene, companies are not sticking to just one revenue stream. You don’t set out with a business model to provide just one service. You have to be more agile now to compete, to keep costs down, and to keep growing.
Let’s take a look at building out your part time job or new bucket of revenue.
That’s OK – this list might help you see some of the things you are missing. If you already acknowledge the majority of this list, then you’re on the right path.
The following list are possible issues you might be faced with. Many small businesses I talk to are so busy working – they have forgotten to sell. Developing a solid digital media web marketing plan that connects all the dots will generate more business than traditional media.
Most of you know what you should be doing, now it’s time to execute on it. Take some elements from this article and get to work!